Messages
7/31/2020
13 : 9
Bootstrapped Founder #38: Killing Features for Fun and Profit
The Bootstrapped Founder Logo Dear founder, If you add features to your product indiscriminately, you will end up with a gigantic bloated mess of software. One way to deal with this is to be very
7/24/2020
13 : 9
Bootstrapped Founder #37: Make It Stick
The Bootstrapped Founder Logo Dear founder, It won't take long before customers start asking for one particular kind of feature: integrating into other tools that they use all the time. They
7/17/2020
15 : 56
Bootstrapped Founder #36: A Sellable Business Has SOPs
The Bootstrapped Founder Logo Dear founder, A quick update on my newly launched book Zero to Sold: within two weeks of being available on Amazon and Gumroad, I have sold over 1200 copies. Thank
7/10/2020
13 : 16
Bootstrapped Founder #35: Roadmaps
The Bootstrapped Founder Logo Dear founder, This newsletter has no sponsors. I want to keep it that way. If you would like to support me, please consider purchasing a copy of my book Zero to Sold
7/3/2020
13 : 16
Bootstrapped Founder #34: Customer Retention (also, I Launched a Book)
The Bootstrapped Founder Logo Dear founder, It has been an extraordinary week for me. After working on it for six months, I have released my book, Zero to Sold. It's been a whirlwind of a
6/26/2020
13 : 6
Bootstrapped Founder #33: Seeing Through Your Customer’s Eyes
The Bootstrapped Founder Logo Dear founder, Once you reach the Stability Stage of your business, you have a mostly mature product that is used by many customers. You can expect that for most of
6/19/2020
13 : 6
Bootstrapped Founder #32: Being Small Is a Benefit / How to Leverage Being a Bootstrapper
The Bootstrapped Founder Logo Dear founder, Many founders feel they need to act bigger than they are. They expect only to be taken seriously when they appear to be a mature company. It turns out
6/12/2020
13 : 6
The Bootstrapped Founder #31: How to Do Marketing on a Shoestring Budget
The Bootstrapped Founder Logo Dear founder, One beautiful thing about a niche is that there is a certain similarity between the people in it. They are likely to frequent the same social media,
6/5/2020
13 : 7
Bootstrapped Founder #30: Pricing Models That Can Break Your Business
The Bootstrapped Founder Logo Dear founder, A quick word about my upcoming book, Zero to Sold: I've been making a lot of progress turning my freely available web-based guide into a fully-
5/29/2020
13 : 6
Bootstrapped Founder #29: Offer Yearly Plans from the Start
The Bootstrapped Founder Logo Dear founder, Most bootstrapped businesses offer monthly subscription plans. The revenue that is generated from your customers that way is incredibly reliable. If
5/22/2020
13 : 6
Bootstrapped Founder #28: Profit Sharing, & Upgrading vs. Grandfathering
The Bootstrapped Founder Logo Dear founder, Before we start with the regular programming, I want to let you know that next Wednesday, May 27th, Tyler Tringas (of Earnest Capital, Founder Summit,
5/18/2020
15 : 17
Bootstrapped Founder #26: You May Be Barking Up the Wrong Tree
The Bootstrapped Founder Logo Dear founder, today I want to talk about misalignment. At it's best, it's something that can be quickly corrected. At it's worst, it can completely
5/18/2020
15 : 17
Bootstrapped Founder #27: Price Is Not Set In Stone: Strategies For Increasing Your Revenue
The Bootstrapped Founder Logo Dear founder, Here is the most profound lesson about pricing I have learned from many years building businesses: You can always change your prices. You own your